For more than 20 years, Terra has honed her marketing skills in various industries, including economic development, higher education and financial services. For nearly a decade, she has transformed marketing teams into meaningful contributors to sales pipelines and organizational revenue. Terra was part of the first class of individuals who leveraged their social media skills for professional roles in Pittsburgh, establishing the social media presence for a number of local brands.
In addition to her professional endeavors, Terra was one of the first style bloggers in Pittsburgh, having established herself in the space in 2009. Since then, Terra’s blog has opened up opportunities for collaborations with brands like Ann Taylor, AC Hotel, Scout & Cellar and Commonwealth Press.